It is a good idea to lower your eyes when meeting someone who is older or more senior. To rush a greeting is extremely rude; spend time inquiring about the other persons general well-being. According to the book, which discussed generally about African American culture which Nigeria may belong. The Igbo people of Eastern Nigeria commonly called Ndi Igbo are a very cultural set of people. The Benin people of present-day Edo state had a culture that amazed the colonial masters when they first got to the ancient Benin kingdom. In addition, the Nigerian Investment Promotion Commission, and Naija Invest Gateway, provide real-time information on the Nigerian business culture. The population of Nigeria makes up 1/8 of the inhabitants of the African continent. Any disagreement between members will be interpreted as meaning that you are not relaying the entire story and that they should proceed cautiously. Several things go into greeting an elder in Nigeria, including ethnic background and gender. Nigerian Food Culture and Customs: Three Yorb Sayings on It. This is known as the Nze na Ozo title system. Our culture determines the way we communicate with others. Kano Durbar. In return the most senior person has the responsibility to make decisions that are in the best interest of the group. Nigerians typically hold a primary position of employment but are always on the lookout for other opportunities to generate supplemental income. Although this militant activity concerns the entire nation, these groups primarily impact the northeast region of Nigeria. Unique to Nigeria, the percentage of Christians to Muslims are nearly equal, with a small percentage being allocated to populations that practice indigenous religions. Because of the movies, western influences such as music, casual dressing and methods of speaking are to be found all across Nigeria, even in the highly conservative north of the country.[72]. Four full-color images cover the page, each of the creators and editors of influential culture and fashion magazines based in Lagos. All this diversity makes the unification of Nigerians into a single nation a rather difficult task. It also emphasizes the importance of nature, family and tradition. For this reason, newborns are regarded with joy and pride as they are the future. Apart from the main three languages, the cultures of other tribes in Nigeria are equally unique and important. Food is an important part of Nigerian life. Apart from the speakers of standard English, a large portion of the population, roughly a third, speaks Nigerian pidgin, which has a primarily English lexicon. [citation needed] The first Igbo in the region may have moved onto the Awka-Orlu plateau between four and five thousand years ago. NIGERIAN PEOPLE And CULTURE - Facts & All You Need To Know For those needing a more detailed and comprehensive overview of Nigeria we have published an expert, Report on Nigerian Society, Culture & Business, here to learn more about our customized cultural training. Unfortunately, in our country, some subcultures oppose each other which lead to the spread of cultural differences in Nigeria. Never use the left hand only. 10 Traditions Only Nigerians Can Understand - Culture Trip Age and position always demand great respect. Things Fall Apart,[61] by Chinua Achebe, is an important book in African literature. In fact, over 250 languages and dialects are used across Nigerias 36 states. They are extremely tolerant of the languages of other people around them, leading to the suppression of theirs - especially in northern Nigeria by Hausa. The women wear their hair in native styles such as Suku. Some of these festivals include Odun Olojo, Iwude, and Osun-Osogbo amongst many others. It is believed that the Igbo people originated in an area that is about 100 miles north of their current location at the confluence of the Niger and Benue Rivers. Culture - Federal Ministry of Information and Culture However, even with the countrys infrastructural challenges, there are still quality, , and innovative transportation options, such as, Regardless of the countrys developmental struggles, Nigerians enjoy interacting with their community. Whether in urban or rural areas, the family is the central institution. [86] The men wear buba (long shirt), sokoto (baggy trousers), agbada (flowing robe with wide sleeves) and fila (a hat). 3 Best Alternative Digital Banks in Nigeria for Online Transaction. Here are a few commonly used saying in Nigeria that are worth noting: Nigeria is a very diverse and dynamic country. The Igbos are renowned for their strong use of proverbs. Like many other aspects of life, food is a deeply rooted expression of identity, values, and way of life. The first wedding is traditional, the second one being in a court, while the third is in the church or the mosque. Some of their native clothing materials include Aso-oke or Ofi and Adire. The Yoruba people live in the southwestern and north-central parts of Nigeria. Photo by Nnaemeka Ugochukwu on Unsplash. [33][34], The Hausas, on the other hand, are said to be very good merchants. Close friends and family members often kiss and hug when meeting. While that may be a lot of people, population . The pioneer of Afrobeat, Fela Kuti, became internationally famous in the 1970s and 1980s and has inspired generations of Western artists, such as Talking Heads and Beyonc. Firstly, Nigeria's scores on the Cultural Dimension scale reveal that Nigerians place great value on Performance Orientation, Future Orientation, and In-group Collectivism. Nigeria was once a British colony, so the official national language is English. You will frequently see colleagues gathering at a restaurant or local watering hole for after-work drinks to discuss the latest news in business, politics, or tabloid gossip. Nigeria is blessed with over 250 ethnic groups with noticeable cultural differences among them. Yorubas have a strong political system with the Oba at the helm of affairs. Nigeria's vibrant popular culture reflects great changes in inherited traditions and adaptations of imported ones. While many artists still work in these traditions, more-contemporary artists, who combine African and Western traditions, also abound. Warning Sign 1: Little Investment Into People. The architectural mastery of the Hausas is perhaps one of the least known buys the most beautiful of the medieval age. This overview of Nigerian culture has, hopefully, provided you with the insight you need to ensure the successful expansion of your business, as a new entrant in the Nigerian market. It is a good idea to include any advanced university degree on your business card. However, none of the states in southern Nigeria allow this practice. Here are 10 interesting facts about Nigeria: 1. The three main ethnic groups are the Yorubas of South Western Nigeria, the Igbos of Eastern Nigeria and the Hausa/Fulani ethnic group which dominates the North. In addition, Nigeria is home to an influential music scene, notably Afrobeat, which combines West African music styles with American funk and jazz. Beautifully crafted sculptures of wood, brass, and terracotta are common things among the Yoruba. [48][49], The Yoruba people are said to be one of the three largest ethnic groups in Nigeria, alongside the Igbo and the Hausa-Fulani peoples. Muslims observe Ramadan, the Islamic month of fasting, and the two Eids. An person's immersion in a culture is determined by his/her socialization, familiarity with cultural heritage, as well as the development of his individual abilities.All these are usually achieved in the process of upbringing and education. Success, like in any other culture, is important to Nigerias citizens and is greatly revered in Nigerian culture. Nigerian People And Culture - All You Need To Know. Due to the ethnic make-up of the country, communication styles vary. Prior to conducting business in a foreign country, understanding the countrys cultural landscape, people, beliefs, and cultural nuances are imperative. Nigerian playwright and musician Hubert Ogunde, founder of Nigerias first professional theatrical company (the Ogunde Concert Party), incorporated traditional instruments into his musical dramas of the 1940s in an effort to revive interest in indigenous culture. Similarly a family's honour is influenced by the actions of its members. Men may place their left hand on the other persons shoulder while shaking hands. February 22, 2023 Make certain that your title is prominently displayed. The women wear Iro and Buba and tie a complimentary headgear. Although this group is found throughout the grasslands of West Africa, the bulk of the population is found in Northern Nigeria in states like Sokoto, Kano, and Katsina. In fact, a businesss success as a new entrant in a market often hinges on the understanding of the cultural landscape of the country in question. Things arent perfect, but Im grateful for what I have., Factors to be Aware of When Visiting Nigeria for Business. Culture of Nigeria - history, people, clothing, traditions, women This is also an important political issue, as the Nigerian federalism tried to put together the achievements of the modern democratic West European state and the local cultural traditions. Age is believed to confer wisdom so older people are granted respect. The culture of the country is diverse and tends to differ from north to south. by Olivia Angelino, Thomas J. Bollyky, Elle Ruggiero and Isabella Turilli The Nigerian Government in September, 1988, launched the "National Cultural Policy". Sometimes even consumer products are marketed by focusing on a higher being. Weekly. In return, most senior citizens have the responsibility to make various decisions on behalf of ethnic groups. In Nigeria,majority of parents are stack illiterates .They neither attend religious schools nor western type of institutions. [32] The Fulani people are also nomadic in nature; this nomadic lifestyle spread them into virtually all of West Africa. This may take as long as two hours for an initial meeting. When employees join a company, they are doing so in return for fair compensation, career development, and various benefits. Meat is also popular and Nigerian suyaa barbecue-like roasted meatis a well-known delicacy. 4) Lots of oil, little electricity. The constitution guarantees religious freedom. Hausa/Fulani ethnic group is made up of two hitherto different ethnic groups that have now intermixed to the extent that they are regarded as one inseparable ethnic nation. Nigerian cities tend to be highly populated as many people flock to urban environments for better employment opportunities. It's a complex system that transfers social experience from one generation to other and from era to era. Establishments serving alcoholic beverages are found everywhere except where Islamic laws prohibit them. Furthermore, Nigerians are known for their larger-than-life celebrations, and definitely, go the extra mile to make sure to throw notable and enjoyable events for their attendees. However, pidgin English and indigenous languages are also spoken throughout the country. We're helping multinational clients adequately prepare to thrive in the African market. Academic and Higher Education Webinars, C.V. Starr & Co. Funerals are also times when the family gathers. The early mosques built by men of this tribe were bright and colourful often including intricate engravings and elaborate designs. Global Climate Agreements: Successes and Failures, Backgrounder Always make time to share a tea with people you're doing business with. Any attempt to bypass this protocol will hamper your business success. Meat is another delicacy that is prepared into something known as suya (a form of meat resembling barbecue meat) and wild meat (from giraffes and antelopes). Tribal marks used to be widely popular amongst Yorubas but that culture is fast washing out amongst modern Yoruba descendants. Helon Habila, Sefi Atta , Flora Nwapa, Iquo DianaAbasi Eke,[69] Zaynab Alkali and Chimamanda Ngozi Adichie,[70] among others, are notable Nigerian authors whose works are read widely within and outside the country.[71]. Nigeria has three main environmental regions: savanna, tropical forests, and coastal wetlands. The significance of Ife culture in Nigerian history will be discussed below: The Origin of Ife Culture in Nigeria In Yoruba land, Ife is considered the place of creation. Art is created serve many purposes, among these are: 1. 1. They make beautiful sculptures in honour of their gods and deities. The ladies wear their hair in traditional styles and complement their looks with a lot of jewellery, ornaments, and paintings. It explores what is meant by the term 'cultural heritage', while providing examples of same in Nigeria. In recent time, the styles have evolved to more contemporary designs. The most popular Yoruba manifestations of this custom are the Gelede masquerades.[80]. Gifts should be given using the right hand only or both hands. Long before the arrival of the Fulani people, the Hausa had already formed and made well-organised city states; some of these states include Katsina, Daura, Kano Zazzau (Zaria), Biram, Gobir and Borno. Annual Lecture on China. Nigeria has a rich artistic heritage, including both traditional and contemporary art forms. Try to avoid using hyperbole or making exaggerated claims when presenting a business case as Nigerians are naturally suspicious of a deal that sounds too good to be true. The Bini people[15][16] are most frequent in the region between Yorubaland and Igboland. The women tie wrappers called Abaya and wear blouses, head ties, shawls, and hijabs. [53] They eventually became the most urbanized Africans of precolonial times. What is Nigeria's location and importance? - Internet Geography As a developing country, Nigeria faces challenges regarding its infrastructure. Grandparents, cousins, aunts, uncles, sisters, brothers and in-laws all work as a unit through life.Family relationships are guided by hierarchy and seniority. The bulk of the Hausa-Fulani population is mainly centered in and around the centres of Sokoto, Kano and Katsina, which are said to be important market centres on the southern area of the trans-Saharan caravan trade routes. [5][6][7] Nigeria also has over 1150 dialects and ethnic groups. Bushmeat, meat from wild game like antelope and duikers, is also popular. Korean Cultural Centre Nigeria on Instagram: "Winners of the KCCN Working hours in the north often vary from those in the south so that Muslims do not work on their holy day, which is Friday. In this country, individuals usually become a part of one or more ethnic groups in Nigeria. Backed by a suite of sophisticated services and solutions, KPA brings in-depth insights, diverse experiences, and genuine care to every client engagement to deliver the results you need to exceed your set business goals. You must take the time to ask about the persons health, the health of their family, or other social niceties. Other clothing gear includes a gele, which is the woman's headgear. Even though most ethnic groups prefer to communicate in their own languages, English, being the official language, is widely used for education, business transactions and for official purposes. This port city is located in the oil-rich Niger Delta region and serves as the capital of Rivers State. The Lalli or henna paintings and drawings are a very popular and indispensable part of their makeup. They are ruled by monarchs, and are famous for their Benin Bronzes. The headquarter of Yorubaland is Ile-life where they believe creation started. Perhaps that is happening first with respect to art and culture, rather than by the more conventional political and security means. Hotels and nightclubs are part of the landscape of the larger cities. You are already subscribed to our newsletter! The people of this tribe are gifted sculptors. At the same time, a harsh tone is considered unwelcoming and even hostile. The major native languages spoken in Nigeria represent three major families of African languages - the majority are Niger-Congo languages, such as Yoruba, Ibo, the Hausa language is Afro-Asiatic; and Kanuri, spoken in the northeast, primarily Borno State, is a member of the Nilo-Saharan family. Nigeria is a multi-ethnic and multi-cultural country of almost 200 million people. Renewing America, Backgrounder They are well known for their energetic dance steps, colourful attires, and masquerades. Photo by Oladimeji Odunsi on Unsplash, Catching a ride for the morning commute into work in Lagos. The Hausa/Fulani people are known for their unique cultural practices most of which have stood the test of time. The cave, has about 10 inner chambers and several tunnels, some of which are interlinked. Violation of these laws will lead to certain sanctions that are established by the community and are supported by the power of public opinion. [17][18], Nigeria's other ethnic groups, sometimes called 'minorities', are found throughout the country but especially in the north and the middle belt. The climate also varies slightly depending on the region. The Hausa and Fulani ethnic groups are said to be one of the largest ethnic groupings in Nigeria, if not the largest, with a population of over 20 million people.The Hausa and Fulani live in the northern part of Nigeria. Significance of Ife Culture in Nigerian History Presently, Nigerias religious landscape is generally dominated by Christianity in the South and Islam in the North. [8][9][10][11] There are many other ethnic groups with sizeable populations across the different parts of the country. Commisceo Global Consulting Ltd. 2022 All Rights Reserved. Yam is the main staple food of the Igbos which is why they celebrate the new yam festival every year when the harvesting of yam starts. Because so many Nigerians live outside the country, funerals for non-Muslims are often delayed for a month or more to allow all the family members to make plans to return home. Titles are important. . This group is predominantly Muslim as Islam was introduced into Nigeria by the Fulanis. Challenges that include a variety of issues, such as inconsistent electricity, bad roads, and low-quality public transportation. Social standing and recognition is achieved through extended families. The Hausa group (majority of them are Muslims) prevail in the northern region of Nigeria. [20][21][22] Indigenous religious practices remain important to all of Nigeria's ethnic groups however, and frequently these beliefs are blended with Christian or Muslim beliefs, a practice known as syncretism. This is due to the large number of ethnic groups that exist in the country. The Yorubas are a diverse group of people bound together by language, history, culture and a common sense of origin. The country also has the largest agricultural output and the highest number of cattle. The Yoruba culture is rich and unique drawing comparison with no other culture around. Seven Indicators You Have A Culture That Values Security Location: Western Africa, bordering the Gulf of Guinea, between Benin and Cameroon, Ethnic Groups: over 250 ethnic groups including Hausa and Fulani 29%, Yoruba 21%, Igbo (Ibo) 18%, Ijaw 10%, Kanuri 4%, Ibibio 3.5%, Tiv 2.5%, Religions: Muslim 50%, Christian 40%, indigenous beliefs 10%, Business Culture: Ranked 50th in the Business Culture Complexity Index. Igbo, Hausa, Kanuri, Fulani, Yoruba, Ijaw, Ibibio, and Tiv are some of the major groups that make up the maximum population of Nigeria.
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